Just a little bit more!

I read about a 15% principle on Seth Godin's blog - lose 15% of your business and you may have to close the doors, gain 15% and you may double your profits. Once you have reached the breakeven point the hard work is done - it took 100% to get there, but a 15% change can make or break you. Just do 15% more and find the success you desire!

I have seen so many people work hard to get to the point of breakeven then give up - whether in business or relationships. Most couples go through hell together then divorce when things begin to improve. Many people go through the hardest times then give up shortly after the worst is over. In business building the foundation is very difficult to establish and feels very unrewarding, but once it is established the rest is just following the pattern and growing the other 15%.

If things seem hopeless in any area just remember - all you need is a 15% improvement to drastically change the picture! Run after the last 15% like you did the first!